JAY-Z ANNOUNCES PRIZE OF A LIFETIME

With 'Decoded' hitting shelves today, Jay-Z has upped the stakes in his 'Decode Jay-Z with Bing' campaign and added an incredible new prize to the mix. The most dedicated players atbing.com/jay-z now have the chance to be rewarded for answering ALL the clues and locating ALL the pages online. The lucky winner of the Jay-Z Lifetime Pass will be granted free access for two to every Jay-Z show anywhere in the world for the rest of their lives. 

In order to be entered to win this amazing prize, fans must first prove their dedication. Jay-Z and Bing have taken an unprecedented approach by releasing Jay's book 'Decoded' one page at time weeks before it hits the shelves. From the projects where he grew up to the clubs where he found inspiration, each and every page has been placed in a location related to its specific content. In order to find these pages, fans use Bing and Bing Maps to uncover their exact location. Only fans able to locate all the pages online will be entered to win the truly extraordinary Jay-Z Lifetime Pass. Time is running out to prove that you're worthy. Contest closes Nov 20, 2010.Get in the game at bing.com/jay-z. 

DECODED is available today! Get your copy here!


this is awesome.... 


via roc 4 life